Entries in 711 Press (62)


Kill Factor Book 1 Free Through Saturday!

Hey there Kill Factor fans! You can download a free copy of Roger Vallon's pulse-pounding spy thriller Kill Factor FREE starting today. See where it all begins, how Redrum Industries locates one of its missing agents, now rogue, on a farm in some forgotten state in the middle of the US. Join the action as Hadrian Black begins a search for the truth and metes out vengeance against the corporation that robbed him of his life and memories. And start the journey on a zigzag, globetrekking path that takes our hero to far-flung regions as he winds his way around the globe on an epic quest to destroy his enemies.

The book races to a conclusion with breakneck speed and efficiency, never letting up to allow you to catch your breath. So get your copy today and start your Movie Book experience before the sequel, Serpent Head, launches on Friday the 27th!

Here's what readers are saying:

"The story moves fast, and there [...] is also enough sci-fi stuff to really get me interested." - Noah Spranklin

"I thought this movie book was well written and it instantly grabbed my attention. This story reminded me of Universal Soldier and how humans were 'made' stronger." - Amanda Farmer

"The author offers you a tale of enhanced athletic ability and geeky technology with a side of intrigue. You'll begin to wonder if Hadrian can trust ANYONE and you'll wonder just how long he can last with the world's best assassins after him." - Jo Ann Hakola

Well folks, I hope you enjoy the free read. We'll see you inside the Movie Book.


U.S. Justice Department Threatens to Sue Big Publishers Over eBook Pricing

[Click here for an update to this blog post] 

So the news finally comes that the U.S. Justice Department is threatening to sue Apple, Inc. and the five big pubs: CBS Corp.'s Simon & Schuster Inc.; Lagardere SCA' s Hachette Book Group; Pearson PLC' s Penguin Group (USA); Macmillan, a unit of Verlagsgruppe Georg von Holtzbrinck GmbH; and HarperCollins Publishers Inc., a unit of News Corp. What's the deal, you ask? Overpriced eBooks spurred by the deceased CEO of Apple in coroboration with the big five. Thanks to that popular Steve Jobs biography by Walter Isaacson, the former CEO of Apple is quoted as saying, "We'll go to the agency model, where you set the price, and we get our 30 percent, and, yes, the customer pays a little more, but that's what you want anyway." This caused the big pubs to take the fight to Amazon, telling them they had to sign an agency model contract or they wouldn't be a vendor for new and popular titles from the biggest names in the industry.

Of course Amazon caved, which is why you saw eBooks from the big five go from $9.99 to $14.99 (Apple's "most favored nation" clause states that none of the participating publishers could sell their books for less with competing vendors). Add to that the fact that B&N's chief executive poo-pooed to the Justice Department during a deposition, arguing that abandoning the agency model would in effect give the dominant eBook player (Amazon) even more market share than it already had. You see, Amazon was clever enough to discount eBooks to $9.99 or less, essentially selling them at a loss to drum up Kindle business, which it did quite effectively. At the end of 2011 more eBooks sold through the company than hardcover books. This had never been done before, and it speaks to the swift rise of the eBook market. The problem with this rise is that Amazon is at the forefront, and Amazon is a company that does not rely on brick-and-mortar locations to sell its wares. This gives them a major edge over rivals, and that edge allows them a great deal of control. Beyond this, they launched a legimate publishing arm and went so far as to set up shop in New York City, mere blocks from their rivals, who also rely heavily on their services, seeing Amazon accounts for a large percentage of direct-to-consumer book sales.

So Amazon is the main enemy here, and the sole reason Steve Jobs colluded with the big five to drive up prices in the eBook industry, so that Amazon could not gain a monopoly and dictate prices across the board. Barnes & Noble, you see, cannot compete with the low ball pricing Amazon was dishing out. The market cap of both companies could not be more contrasted as well, B&N being a relatively small player in this arena. The big five, wary of Amazon's dominance, feel more akin to companies like B&N, however, who isn't seen as competition, particularly since it has since sold off its publishing arm. With the demise of Borders, B&N's stance as a going concern takes on even more weight today. So in essence, Steve Jobs, along with the big five publishers acted out of desperation it seems, though some would say greed. I believe it's a little of both. Whatever the case, the Justice Department alleges that antitrust laws were broken. So a lawsuit is on the horizon, and it could change the way eBooks are priced and sold.

I have complained about the $15 price point from its inception, and I do believe this slap on the wrist is a good thing, but it looks like things will get ugly before long. Hey, since eBooks doubled business in 2011, bringing in a whopping $970 million, according to a survey conducted by the Association of American Publishers, its no wonder claws are being bared. With more and more people opting for eReaders these days, sales are likely to increase as well, but prices do need to come down.

We at 711 Press have long believed in fair eBook pricing, and our business model has not and will not be affected by the efforts of the traditional pubs.

We are for the people, and you can rely on us for affordable, quality fiction for many years to come!


The Long Haul

When thinking about starting a new writing project, especially one that will comprise multiple books, one should really sit down and consider, "Am I ready for the long haul?" I spoke about discipline in a recent post and I have to iterate here for the casual reader, that writing, all aspects of it, requires great discipline. I look at the books of some accomplished authors--authors who have written maybe 5 to 7 books in a series and managed to complete it--and I think, can I accomplish that? I'm planning to write 7 books in all for my Kevin Bailey series, and so far I have titles for the next two, and a loose plot (as well as 6 completed pages) for the second. That is a far cry from 7 books. In addition to that, it's been five years since my previous book, but the good thing is I've set the book three years into the future of that universe, so readers might appreciate that.

While 7 books seem daunting now, given that a great deal of time has passed and I have seen very little movement as regards sales of the first book, I have to remind myself that, unlike other projects I have undertaken in the past, and will take on in the future, this series is an extremely personal project, meaning, I really don't care whether it sells well or not. If it does, fine. I'll gladly accept that. But if it doesn't, I'll accept that as well. [Now that I'm signed with 711 Press, I do realize they expect to see sales, but my feelings are unchanged on this subject]

You see, as writers, we have to come at novel writing from the very foundation once in a while; from our very roots if you will. When you're writing a book for yourself (and that is what I'm doing with this series) you don't have to get caught up in business details such as writing something you feel needs to be marketable, or popular with audiences, etc. No, writing for yourself allows you tremendous freedom to do whatever you want. You can take your characters anywhere, or give your story an unhappy ending if the dynamics lead you to that conclusion. That's what I'm all about with Kevin Bailey. I know of directors who say that they'll do one for the studio--meaning a film that appeals to the masses--and one for themselves--those more personal films that tend to be artsy, full of creativity and originality but don't essentially do well at the box office.

Well Kevin Bailey is one for me. It just so happens that I'm sharing it with the public. So, succeed or fail sales wise, I'm in it for the long haul.


Joe Humphrey is in the House

Well, it's official, I finally got around to signing those contracts and having the extended Skype meetings about future projects with the heads of 711 Press, Daniel Middleton and Jaime Vendera. And I'm pleased with the way things are going. I know I've been out of the game for a while but I've had a lot of time to develop stories and think about a direction for the things I plan to bring to the table, so look for new material from me early 2013! Yep, I said 2013. Turns out the 711 Press schedule  is fully booked for 2012 so I won't make my debut here till next year, unfortunately. (These guys run a tight ship! LOL)

In the meantime, I'll be blogging my thoughts and insights (if you can call them that) on the official 711 Press Blog, so catch me here from now on. The Blogger addy is going to stay up but it is dead from here on out. I'll be importing what little I posted there though, but new blogs will go up from time to time. (Yeah, they also enforce that here too, but ya ain't heard it from me.)

Holla at ya soon, people.



Cover Reveals: Order of 5ive & Phoenix Earth


Order of 5ive returns this year with an explosive season 2 that picks up right where season 1 left off. The landscape may have changed somewhat, but the quirky, charming, and fun-loving teen heroes are back with a vengeance, as they are pitted against more hairy, mythological monsters and wild creatures of the night. The conspiracies deepen as well, and old enemies evolve into even greater threats as they amass power, raising the stakes for election year 2012!






And entering the fray this year is Phoenix Earth, our inaugural, full-on space opera/sci-fi entry. With this series, 711 Press goes beyond the usual frontiers, reaching out to bold new territory with an intriguing, politically-charged, action-packed, and entertaining TV book series that is sure to delight fans of the genre. If you loved Battlestar Galactica as we did, you'll wanna catch this show in April--but don't look for Cylons in this series. We're talkin' alien planet and future Earth. 'Nuff said!

See you next cover reveal!


22% Discount on Crisis Trilogy Print Books

For a limited time only, you can purchase the first two print books in the Crisis Trilogy at steep discounts of 30 and 22% off at Amazon.com. Usually priced at $5.99, these two books can be snatched up for $4.65 and $4.22 for a short time, so act now!

Click here for The Crisis Artifact Amazon product page, and here for The Chaos Pendulum page.

The Crisis Trilogy is an action-packed rollercoaster ride of temple exploration, artifact-hunting, globe-trekking, and sci-fi adventure with a heavy dose of the supernatural to whet any appetitite. The third book in the trilogy is also available now at a moderate discount if you want to complete your collection.

So join Caesar Guevara, Lionel Galton, and Fiero on their epic quest to save the world from utter destruction, as they race against time to und the damage created by one woman who holds the fate of the world in her hands.

Also, save more by taking advantage of Amazon's 4 for 3 special, where you can buy three books and get a fourth for free. So grab the Catastrophe Scroll to finish the trilogy, then choose another 711 Press book, such as Feral, Kill Factor, Flight 666 or Long,Cold Winter for FREE.


Kill Factor 2

Some have been wondering what I have planned for the Kill Factor series going forward. Some of the elements I introduced will figure prominently in the series, while others will be scaled back for the sake of story development and continuity. I can't get into specifics, but the core mythos will be intact. Redrum is thriving and Hardrian and company are bent on taking it down at any cost, but there will be much more to the saga than meets the eye. 711 Press co-owner Daniel Middleton has taken over production of the series, and he has come to the table with a lot of great suggestions, so the next few books will be a slight departure from what has come before. But we will definitely be building on what came before for all you fans of the first book.

Stay tuned for more as the series develops. I've seen the design schemes for the next three covers and I am bowled over by the dynamic vision of the artists. They really get it.

- R. Vallon

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